Landmark Group – ‘Beat Diabetes’ Initiative | Beat Diabetes Walkathon, Bengaluru



Diabetes is growing at an alarming rate and currently affects over 382 million people worldwide. According to the International Diabetes Federation, an estimated 65 million Indians alone are living with diabetes.

Landmark Group launched the ‘Beat Diabetes’ initiative with a focused view to spread awareness on the causes, effects and management of the condition. Launched in 2009 in UAE, the campaign has a presence across 7 countries – UAE, Kuwait, Oman, Qatar, Bahrain, KSA and India.

As part of the initiative Landmark Group conducts year round activities and these culminate with the Beat Diabetes Walk organised in November – World Diabetes Month. In 2013, walks were held across seven countries and over 60,000 people participated to show their support. Over 80,000 people took the free blood glucose tests during the year.

In India, over 19,000 people took the test and over 10,000 people participated in the Beat Diabetes Walkathon last year, in its fourth edition. With an ardent belief that creating awareness is crucial to take control of diabetes the Group continues to undertake various activities year round to “Beat Diabetes”.

About the event: 



Take the first step in the fight against Diabetes: Take the test!!!

Free glucose screening tests will be conducted between November 7 – 14, 2014 across select stores of Lifestyle, Max, Bossini, Splash and Melange along with registrations for the Beat Diabetes Walkathon.

Online registrations for the walk can also be done at www.beatdiabetes.in.

The Beat Diabetes Walkathon is scheduled to take place on Saturday, November 15th at the Kanteerva Stadium at 7.00 a.m.

If you would like to spread the word use the below social links:
Lifestyle’s social media pages:
FB: https://www.facebook.com/lifestylestores
TW: https://twitter.com/Lifestyle_Store
Event Hastags: #BeatDiabetes #Takethetest

1 comment:

  1. I'm inspired! Such a great work they're doing! They also can post some writings on beat diabetes naturally . I guess it will also help people to be conscious.

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